Digital Marketing is an essential part of any business, especially in this day and age. As a beginner, it may seem overwhelming but with the right tools and strategy, your efforts can make or break your business. Here are a few Internet Marketing tools that are great for beginners to use.
Google Analytics is a must-have tool for any online marketer, regardless of experience level. It’s easy to integrate and provides valuable insights on the traffic to your website. It can also help you determine what tactics are working and which ones need to be tweaked.
Mailchimp is a master when it comes to email marketing and has been around for quite some time. It’s a free tool that can be used by any newbie to build an email list and send automated emails. It’s user-friendly and has a ton of features that make it an indispensable tool for newbies.
Another good email marketing tool for beginners is Moosend, which has a sleek interface and is very affordable. It has some great features, including codeless campaigns, simple automations and easy-to-read reporting. Its advanced analytics also give you more detailed information about your subscribers and how they engage with your content.
This tool is a must-have for any online marketer who wants to create high-quality images. It can help you make beautiful images that will catch the eye of your audience, which in turn can increase engagement and boost your SEO rankings. Canva offers various images, shapes, designs and fonts for you to choose from and has an intuitive drag-and-drop format that makes it beginner-friendly.
It’s important to understand what your customers want in order to provide them with the best service and ensure you’re providing value. A customer feedback platform like KISSmetrics allows you to do just that and helps you identify your strongest points, as well as areas for improvement. It’s not the cheapest tool on this list but it can be worth the investment if you’re serious about growing your business.
BuzzSumo is a great tool for beginners because it helps you stay on top of trends by monitoring industry updates, brand mentions and even competitor activity. It then provides you with relevant topics and suggestions that will give your content the edge over your competitors.
Lastly, CoFoundersLab is a digital marketing tool that makes it easier for startups to find partners and advisors. It uses artificial intelligence to find the right fit for your business based on specific criteria that you provide. This helps you avoid wasting time and energy on people who won’t work out in the long run. This is a handy tool to have for any startup looking to scale up quickly.