Whether you are new to online marketing or an experienced entrepreneur looking for ways to improve your current digital presence, there are a number of free Internet Marketing tools that can help. They range from social media and content management to website analysis and SEO. These tools can be a great investment for your business and allow you to get the most out of your digital marketing efforts without breaking the bank.
Embedding Components From Social Channels
EmbedSocial is a tool that lets you embed components from your social channels directly onto your website, making it easier for users to share and engage with your brand across platforms. You can add your company’s feed, photo albums, forms, Instagram Stories or any other component directly into your website with a simple embed code. Try it for free with a 14-day trial and see what other features it has to offer.
Tracking Your Website Performance
Easily track your website’s performance using the powerful data insights that Google Analytics offers. The service offers reports that breakdown your traffic by devices, products, pages, and more so you can understand how your site is performing.
A quick and easy-to-use tool that will give you the stats you need to make an informed decision on how to optimize your web page. Use this on-page optimization tool to complete a full site audit, perform keyword research and boost your SEO rankings.
Create Custom Link Bait for Your Content
Creating shareable content that consistently drives traffic to your landing pages is one of the most important parts of a successful online marketing strategy. To do this, you must have a strong understanding of your target audience and their search queries. The best way to do this is to do competitor keyword research and create content that is relevant to them.
Competition Reports and Analyses
Keeping tabs on the competition is an essential part of any business’s growth plan, and a competitor analysis can help you to determine which tactics are working and which aren’t. SpyFu is a good choice for this purpose as it allows you to see which keywords your competitors are using, how they’re getting traffic, and what ads are driving them.
Social Media Analysis and Tracking
Sprout Social is a free social media analytics tool that helps you to monitor your Twitter activity and analyze your engagement. You can also use this free tool to find out the best times to post and when it is most likely your followers will be engaging with you.
Email Automation for Marketers and Ecommerce Companies
Omnisend is a social media marketing platform that combines email & SMS automation to streamline your business’s marketing and boost sales. It has an easy-to-use dashboard that helps you schedule and manage your campaigns in a single place.
Optimizely is a web page and SEO analysis tool that helps businesses improve their online marketing efforts by testing different algorithms, designs and layouts. The tool also gives you a clear overview of your current online marketing performance and makes it easy to find areas where your strategy can be improved.