When it comes to marketing your business, email marketing is an easy and cost-effective way to reach your customers. This type of marketing is permission based and can be personalized for each customer. It also allows you to segment your email lists and track the success of your campaigns.
There are several email marketing tools you can use to send newsletters, promotional emails, and reminders. However, not all of them offer all the features you need. Here are some of the top contenders to help you find the email marketing service that’s right for your needs.
One of the best email marketing services is HubSpot, a web-based solution that lets you manage your customer data, automate your marketing process, and build targeted newsletters. You can also track your performance and improve your ROI. In addition to the built-in analytics, HubSpot also offers a wide variety of customizable templates to help you grow your mailing list.
The email marketing software you choose should be intuitive and provide you with a user-friendly interface. An easy-to-use platform will allow you to quickly create and send emails that are beautiful and effective. Plus, it should give you the ability to track the performance of your campaigns, such as the number of opened emails and clicks.
Mailchimp is a powerful email marketing solution that allows you to easily segment your subscribers. For example, you can send emails to different segments based on their behavior or demographics. Other notable features include email automation, unlimited web push notifications, and unlimited SMS messages. Additionally, you’ll get access to a huge library of marketing templates, and a mobile app.
If you’re not sure which email marketing tool is best for your needs, try to find one that offers a free trial. You can get to try out a tool’s newest features before you spend any money. Another option is to sign up for a company’s monthly membership.
ConvertKit is an email marketing service that’s perfect for bloggers. Their free plan lets you send up to 12,000 emails per month, while the paid plan is only $9 per month. They’ve got plenty of features and a very user-friendly interface, though they lack more elaborate designs. That said, they do have a cool feature: they can automatically tag your subscribers.
On the other hand, Moosend is a great email marketing software tool for beginners. Using its drag-and-drop editor, you can create beautiful emails that display products or content relevant to your subscribers. While it might be a little over-the-top for small businesses, Moosend has been consistently improving its functionality.
Constant Contact is another email marketing tool that provides an impressive amount of features. Their free trial offers you access to their cloud-based email platform and their email service, which can help you send out customized newsletters. Additionally, you’ll get access to their customer support team and live chat support. Also, their 60-day money back guarantee will protect your wallet.
Finally, there’s Sendinblue. With this email marketing service, you can send up to 300 emails per day. Although it’s not for everyone, this option has a great price tag, and it offers a lot of the same features as more expensive competitors.